Modern storefronts
Fast, accessible, conversion-focused storefronts engineered for clarity and scale.
Commerce Engineering & Digital Operations
Commerce engineering for businesses that need more than an online store.
Microcorem builds ecommerce experiences that connect front-end engineering, catalogue structure, content operations, analytics, automation and future-ready integrations. We help businesses move from a basic storefront to a more intelligent digital commerce operation.
Ecommerce is not just a website
A serious commerce platform is an operation, not a page.
A real ecommerce platform brings together product data, categories, customer journeys, checkout behaviour, analytics, content, fulfilment workflows and ongoing optimisation. The storefront is only the surface — the value is in how the whole operation connects and improves over time.
- Product data and catalogue structure
- Customer journeys and checkout behaviour
- Analytics, content, and fulfilment workflows
- Ongoing optimisation and iteration
What Microcorem builds
Commerce systems engineered around how your business operates.
We are platform-flexible and product-engineering-led — building on the right tools for your business rather than forcing a single proprietary platform.
Product archive & category pages
Structured catalogue, collection, and category experiences that make products easy to discover.
Product detail page improvements
Clearer product information, richer content, and better merchandising on the pages that convert.
Cart & checkout journey improvements
Reduce friction across cart, checkout, and payment with measurable journey improvements.
CMS-backed commerce landing pages
Content-driven campaign and landing pages your marketing team can update without engineering.
Shopify & WooCommerce implementation
Platform-flexible builds and extensions on Shopify and WooCommerce, tailored to your operations.
Headless commerce front ends
Decoupled front ends backed by modern commerce APIs for performance and flexibility.
Analytics & conversion tracking
GA4, Google Tag Manager, and event tracking so you can see how customers actually behave.
API & integration planning
Connect ERP, CRM, payments, fulfilment, and marketing tools with a clear integration plan.
AI-ready product & customer workflows
Prepare catalogue, content, and support data for AI-assisted product and customer workflows.
Business models we support
Built for the way you sell.
- Retail ecommerce
- B2B ecommerce
- D2C ecommerce
- Subscription commerce
- B2B ordering portals
- Marketplace commerce
- Omnichannel commerce
- Headless commerce
Operational commerce
The operations layer behind your storefront.
Microcorem can help with dashboards, product data structure, customer journey visibility, campaign landing pages, GTM and analytics, automation planning, and future integrations.
- Operational dashboards and reporting views
- Product data structure and catalogue modelling
- Customer journey and funnel visibility
- Campaign and content landing pages
- GTM and analytics instrumentation
- Automation planning across workflows
- Future-ready ERP, CRM, and fulfilment integrations
AI-ready ecommerce
Prepare your commerce platform for practical AI.
We help prepare ecommerce platforms for AI-assisted product tagging, product content workflows, recommendation logic, customer support workflows, marketing automation and operational insights — grounded in your real data and processes.
- AI-assisted product tagging and categorisation
- Product content and description workflows
- Recommendation logic foundations
- Customer support and enquiry workflows
- Marketing automation preparation
- Operational insights from commerce data
Technical delivery
Platforms, tools, and integrations we build with.
A modern, platform-flexible stack chosen to fit your operation — not a single proprietary product.
ReactNext.jsTypeScriptTailwind CSSShopifyWooCommerceSanity CMSSupabaseStripeAWS Lambda / serverlessAnalytics & GA4API integrationsCloud deployment planning